SAF to Job site: Keep Florists Off Endangered List Job seekers considering a floral design career should reconsider, according to an article from Careerbuilder.com. But Careerbuilder should reconsider ringing the death knell, SAF told the job site.
"Florists Are Going Extinct: 10 Evolving Jobs" profiles 10 careers the authors claim lack job security. No. 9 on the list — floral designers. The article contends that the job presents a low starting pay and limited opportunities for advancement. Writer Rachel Zupek suggests alternative career paths such as landscape architecture or work in a nursery or greenhouse.
SAF sent Zupek a letter on Aug. 18 stating that the floral design profession is not endangered: "People have always used flowers to commemorate life's special occasions, and there always will be florists and floral designers to arrange them."
The sprinter, the wrestler, the gymnast — if your business is full of these athletic types, it may not be just because the shop's TV is tuned to the Olympics.
Soon retailers will have a one-stop, online shop for their sustainability inquiries. The U.S. Environmental Protection Agency (EPA) has committed to launch a Web portal that will focus on providing sustainability information specifically geared toward retailers, according to the Retail Industry Leaders Association (RILA).
In an opening paragraph PR folks dream of, the reporter writes: "What does it take to be the Best of Topeka? Ask Nathan Ham and David Porterfield. Both have been at the top of their respective categories in the Best of Topeka contest — Best Photo Studio/Photographer and Best Florist — year after year."
After less than a week in action, Teleflora's partnership with a group that raises money for cancer research is getting a thumbs-up from customers, says Missy Miller, a company spokeswoman.
SAF and its longtime partner, Hortica Insurance & Employee Benefits, have created the first association health insurance plan exclusively for SAF members.
Job seekers considering a floral design career should reconsider, according to an article from Careerbuilder.com. But Careerbuilder should reconsider ringing the death knell, SAF told the job site.
