From Wednesday, September 26 2007 - 7:00am To Sunday, September 30 2007 - 8:00pm Every day
SAF Palm Springs 2007 September 26-30 La Quinta Resort & Club Palm Springs, Calif. Hundreds of the most progressive retailers, wholesalers, growers and suppliers come to the SAF convention every year. Don’t miss this opportunity to: Strengthen Your Business Learn new ways to build profits, increase sales, improve customer service and much more at 15 power-packed education sessions and business programs led by industry experts. Expand Your Network Meet the brightest, most creative retailers, growers, wholesalers and importers in the floral industry, and build the connections you need to succeed. Discover a Fresh Approach Share challenges and success stories with peers. Learn what’s leading, what’s lagging, and who’s got the newest bright idea.
Energize Your Creativity
Enjoy a fresh look at leading-edge floral design and a once-a-year chance to see the most beautiful flowers in the business.
'Too Good To Be True' Orders Abound Several E-Brief readers from around the country contacted SAF this week to sympathize with Idaho retailer Georgia White, owner of Boise At Its Best Flowers, who was scammed out of about $1,300 earlier this summer.
Here's just a handful of stories about scams affecting other florists.
• Like White, Dave Daniels of Dave's Flowers and Gifts in Newburg, Ore., received an e-mail order for a large number of roses from a man posing as a reverend. At first, Daniels thought, "Wow, quick money." But when the e-mailer tried to rush the transaction and refused to discuss order details, Daniels got suspicious and called the credit card company to confirm the owner's information. None of it matched.
When it comes to presidential politics, Bouquets of Denver wants everyone to know exactly where it stands: Just three blocks from the site of the Democratic National Convention.
Everyone knows that it’s McCain versus Obama for the White House, but do you know the names of the candidates looking to represent you on Capitol Hill?
John McCain isn't the only Arizona candidate working hard to win your vote this summer. PJ Flower's & Gifts may not be seeking the highest office in the land, but the Phoenix business is gunning to be named the state's top florist.
Blogs and social networking drive public awareness, dominate pop culture and can dictate what presidential candidates talk about on the campaign trail. Yet their potential as a marketing force barely has been tapped. Don't let the blogger in your business be silenced.