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August 21, 2008
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SAF EVENTS
Events Calendar
August 2008
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Events for the Monday, May 26 2008
12:00am



Events v1.2 Copyright © 2003-2004 by Eric Lamette, Dave McDonell

TOP STORY
SAF to Job site: Keep Florists Off Endangered List

Aolimage.gifJob seekers considering a floral design career should reconsider, according to an article from Careerbuilder.com. But Careerbuilder should reconsider ringing the death knell, SAF told the job site.

"
Florists Are Going Extinct: 10 Evolving Jobs" profiles 10 careers the authors claim lack job security. No. 9 on the list — floral designers. The article contends that the job presents a low starting pay and limited opportunities for advancement. Writer Rachel Zupek suggests alternative career paths such as landscape architecture or work in a nursery or greenhouse.

SAF sent Zupek a
letter on Aug. 18 stating that the floral design profession is not endangered: "People have always used flowers to commemorate life's special occasions, and there always will be florists and floral designers to arrange them."

Industry Headlines
Teleflora 'Stands Up' for Cancer Research
After less than a week in action, Teleflora's partnership with a group that raises money for cancer research is getting a thumbs-up from customers, says Missy Miller, a company spokeswoman.

Read more...
Home Ecology Study Gets PR Push from 1-800-Flowers.com
1-800-Flowers.com, Woman's Day magazine and Red Door Spas announced a new partnership Aug. 5 to cross-promote flowers. The joint campaign relies heavily on results from the Home Ecology Study, research that was conducted at Harvard University on behalf of SAF and the Flower Promotion Organization (FPO) Alliance.

Read more...
SAF Palm Beach 2008 Early-Bird Deadline this Friday
Interest in the educational programs and networking opportunities has prompted more than 240 people to sign up for SAF Palm Beach 2008.

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Wedding Trashers Pick Up, Recycle Big Day's Waste
An event planner in Florida is "rescuing" leftovers from any event, then recycling, re-distributing and re-purposing them. Saved items run the gamut, from leftover brochettes to beer bottles to boutonnières.

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Shop Strikes Philanthropic Tone for Anniversary
When the owners of Haentze Floral in Fond Du Lac, Wis., celebrate their shop's 150th anniversary this fall, the party will be simple — but big-hearted.

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SAF NEWS
To Addiction and Back: Runner Shares Comeback at SAF Palm Beach 2008
You don't need to go to China to see a world-class athlete — just come to the Kick-Off Breakfast at SAF Palm Beach 2008.

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On the Discussion Boards
Proper flower care and calculating percentages were just some of the topics heating up the discussion boards this week.

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Product Spotlight: SAF Health Insurance Plan
SAF and its longtime partner, Hortica Insurance & Employee Benefits, have created the first association health insurance plan exclusively for SAF members.

Read more...
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