Updating Consumers on Flower Power
When consumers and the media want to know about flowers and florists, they turn to SAF’s consumer Web sites -- www.aboutflowers.com and www.nationalfloristdirectory.com.
- Use aboutflowes.com for content for your Web site and newsletter:
To reprint aboutflowes.com content, each
article page must contain the
aboutflowers.com logo and a direct link to www.aboutflowers.com. (An
article is defined as one subhead within a section of
www.aboutflowers.com – i.e. “Sending Flowers to a Man” from the “Flower
Gift Giving Tips” section.) You may not alter SAF content without
express written consent from SAF. All content obtained from
aboutflowers.com must be clearly referenced to the Society of American
Florists and www.aboutflowers.com.
The Floral Signature Quiz, Flower & Plant Varieties, Floral Designs
and any other sections that SAF deems inappropriate to be copied are
all restricted from use. Providing links to these sections, however, is
acceptable.
- High-Resolution Photography: This library is available only to the media and SAF members. Use the photography in ads and other printed promotional items.
- Floral Signature Quiz: Matches personalities to arrangement styles. Click here for a Microsoft Word version with answer key.
- About the Flower Industry: Statistical Industry Overview, Consumer Buying Trends, Holiday Statistics and Floral Industry Careers information.
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aboutflowers.com
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Special features of www.nationalfloristdirectory.com:
- SAF retailers receive a free listing in the Florist Directory.
- It lists SAF retail members' addresses, phone numbers and Web site addresses.
- The Florist Directory is searchable by:
- Shop name
- City & state
- Or
zip code
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