Features Come HitherFlorists use their coolers to beckon customers to browse-and buy.
Valentine's Day: Boom or BustAlthough transaction amounts are down, more than half of florists report a healthy Valentine's Day holiday. Shortcuts to Design Room ProfitsShops that turn the best profits utilize shortcuts in the design room that focus on both control and productivity.Departments
Statements of fact or opinion in Floral Management are those of the authors and may not reflect the official policy of the Society of American Florists. All material is copyrighted 2006 by Society of American Florists. All rights reserved.