Business Resources
Care and Handling Manual/CD-ROM -- complete guidelines for cut flowers and plants
Retail Pricing Worksheet -- downloadable excel spreadsheet to help you determine the most effective pricing structure
Wedding Flower Calculator -- downloadable excel spreadsheet to help you determine customers set their wedding flower budget
Human Resources Tool Box -- download and customize a floral industry focused employee handbook and job descriptions, and other resources
Discounted business services -- Fedex shipping, payroll processing, credit cards, fleet and car rental, health insurance and more
Floral Accounting 101 -- Four-part series on accounting for florists and their accountants
Grower Resources
Floral GTIN (Global Trade Item Number) Implementation Guide -- GTIN represents the fundamental basis upon which all 21st-century supply chain technology is built. This downloadable handbook explains how to get on board.
Compliance Support Tools -- OSHA materials, EPA guidelines, EPA water quality and pesticide information
SAF Pest Management Conference -- annual opportunity to learn directly from the leading minds in pest management -– educators, researchers, growers and other industry experts.
Pest Management Conference Proceedings -- details from the most recent conference's expert presentations
Grower Update Newsletter -- a monthly compiliation of pertinent news and information
Legislative Support -- information about issues, status of legislation, lobbying tools and other legislative resources.
Employee Training -- see Online Training above
|
|
Marketing Resources
Printed Materials -- Statement stuffers, postcards, posters, marketing kits, business-to-business materials, sympathy materials
Point-of-Sale/Consumer Info -- counter cards, flower name tags, informational flyers
Tips and tools for advertising, PR and Marketing Campaigns -- photo library, press releases, radio scripts, specialty campaigns (sympathy, B2B, weddings, etc.), marketing plan guidance, public relations programs
Vehicle, Interior and Exterior Graphics and Signs -- customized signs for delivery vehicles, walls, floors, and windows
Valentine's Day Resource Center -- Resources to help you prepare for the big day.
MagnetMail -- Connect with customers simply and cost-effectively. Send professional, custom-branded e-mail promotions and e-newsletters to consumers
Online Training
SAF Online Learning Center -- SAF-designed courses for you and your employees include lessons on floral sales skills, flower/plant care and handling, sanitation, temperature management, improving flower quality through ethylene control, and the safe handling of pesticides
Holiday Calendar
2008 2009
|