Business Resources
Care and Handling Manual/CD-ROM -- complete guidelines for cut flowers and plants
Retail Pricing Worksheet -- downloadable excel spreadsheet to help you determine the most effective pricing structure
Wedding Flower Calculator -- downloadable excel spreadsheet to help you determine customers set their wedding flower budget
Human Resources Tool Box -- download and customize a floral industry focused employee handbook and job descriptions, and other resources
Discounted business services -- Fedex shipping, payroll processing, credit cards, fleet and car rental, health insurance and more
Floral Accounting 101 -- Four-part series on accounting for florists and their accountants.
Grower Resources
Compliance Support Tools -- OSHA materials, EPA guidelines, EPA water quality and pesticide information
SAF Pest Management Conference --
annual opportunity to learn directly from the leading minds in pest
management -– educators, researchers, growers and other industry
experts.
Pest Management Conference Proceedings -- details from the most recent conference's expert presentations
Grower Update Newsletter -- a monthly compiliation of pertinent news and information
Legislative Support -- information about issues, status of legislation, lobbying tools and other legislative resources.
Employee Training -- see Online Training above
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Marketing Resources
Printed Materials -- Statement stuffers, postcards, posters, van decals, marketing kits, business-to-business materials, sympathy materials
Point-of-Sale/Consumer Info -- counter cards, flower name tags, informational flyers
Tips and tools for advertising, PR and Marketing Campaigns
-- photo library, press releases, radio scripts, specialty campaigns
(sympathy, B2B, weddings, etc.), marketing plan guidance, public
relations programs
Valentine's Day Resource Center -- Resources to help you prepare for the big day.
Online Training
SAF Online Learning Center
-- SAF-designed courses idesigned for you and your employees include
lessons on floral sales skills, flower/plant care and handling,
sanitation, temperature management, improving flower quality through
ethylene control, and the safe handling of pesticides
Holiday Calendar
2008
2009
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