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You are here: Home arrow Industry Headlines arrow Industry Headlines arrow Author Endorses Local Florists in New York Times
July 5, 2008
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Author Endorses Local Florists in New York Times PDF Print E-mail
The author of a new book about the comings and goings of the floral industry -- from field to shop -- put forth an elegant and compelling argument for buying flowers from local florists in one of the country's most respected and widely read newspapers. And, she did it on Valentine's Day.

"If a city is an ecosystem, the flower shop is perhaps its most vital and endangered habitat," began Amy Stewart in her New York Times editorial, "Local Color." Stewart's book "Flower Confidential: The Good, the Bad, and the Beautiful in the Business of Flowers" was published in January and has been featured in myriad news publications and outlets including the Times, the Wall Street Journal and "CBS Sunday Morning."


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