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SAF Phoenix: Desert Blooms with Ways to Fight Prickly Economy |
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 When SAF’s convention committee members chose Phoenix as its destination for the 2009 convention, they had no idea just how a trip to the desert would be just the balm a rattled industry would need. But after a year of mortgage meltdowns, skyrocketing unemployment and dwindling discretionary spending, the peaceful, almost surreal surroundings of a Phoenix hotel seemed like a gift from the meeting and planning gods to the almost 300 attendees who came to the Wild Horse Pass Sheraton last week for SAF Phoenix 2009.
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