Research/Statistics

Economic Outlook

Economic Outlook Survey Results: Fourth Quarter, 2011

SAF conducts a brief online survey of members a few days after the close of each calendar quarter. Below are the latest results from the survey of retail florists. Additional findings can be found in issues of EBrief and Floral Trend Tracker which can be found in the e-Newsletters Section of this web site.

For results from Wholesalers and Growers, contact the Research & Information department. Unfortunately, results from these two segments of the industry are based on much smaller numbers of respondents and should be interpreted with caution.

Keywords: florist industry trends, flower shop statistics, industry statistics, retail florists

The Society of American Florists is the leading organization representing all segments of the floral industry. SAF is proud to provide marketing, business and government services to more than 10,000 participants in the U.S. floral industry — including growers, wholesalers, retailers. The association celebrated its 125th Anniversary in 2009.