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September 18, 2014
SAF’s long and active leadership role in the health care policy debate paid off in a very visible way in early September when Corey Connors, SAF’s senior director of government relations, was invited to a White House briefing on the Affordable Care Act (ACA). The briefing for...
September 18, 2014
The American Floral Endowment (AFE), through the Floral Marketing Research Fund (FMRF), is conducting a study with the National Funeral Directors Association (NFDA) to provide insight about how to improve the working relationship between florists and funeral directors and...
September 18, 2014
A “mysterious bidder” has offered $35 million for a 100-year-old floral industry institution in Boston.
September 18, 2014
Talk about good PR (and good fodder for your social media sites): A new study from Cardiff University's School of Psychology proves plants in the workplace can boost workers’ productivity by up to 15 percent.
September 18, 2014
What makes people (some 10 million of them) pay $4 for a cup of coffee? Or $6 for a chocolate bar?
September 18, 2014
Some of the most popular bridal wish lists today sound an awful lot like grocery lists.
September 18, 2014
With its inundation of vitriol-filled advertisements, election season has a lot of sour points. But it also gives florists an opportunity to bring their issues to the forefront.
September 18, 2014
Imagine you got an order requesting a get well soon arrangement for a girlfriend delivered to the hospital…for a total of $10. Would you freeze? Laugh? Hang up?
September 12, 2014
What makes people (some 10 million of them) pay $4 for a cup of coffee? Or $6 for a chocolate bar?
September 12, 2014
Hats off to Conklyn’s Florist for turning a not-so-sexy topic (“Mold Awareness Month”) into a sales opportunity.