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June 4, 2015
Have you visited safnow.org lately? If not, you’re missing out on valuable content and resources to give you a competitive edge.
May 29, 2015
Social media has done wonders for small business owners, helping them spread their messages in front of hundreds, thousands, or (for the truly savvy marketers) millions, without spending a penny.
May 29, 2015
It doesn’t take something as unforgivable as, say, delivering the mistress’ arrangement to the wife, to lose a customer. Quite the contrary, sometimes the tiniest fracture in customer service (your sales person kept the customer on hold a little too long, your driver left...
May 28, 2015
The headline sounds harsh, but that’s still the gist of many “secret shopper” conversations sales expert Tim Huckabee with FloralStrategies, LLC, has with florist shops around the country.
May 28, 2015
Around the country this year, lots of happy moms were delighting in floral gifts — and lots of equally happy, if totally exhausted, retail florists are now delighting in positive sales numbers.
May 28, 2015
The American Floral Endowment (AFE) has approved more than $310,000 in scientific research project funding for 2015-2016 to support six continuing projects and five new projects.
May 28, 2015
Nearly 80 percent of Americans (more than 186 million of them!) own a smartphone, according to ComScore.
May 28, 2015
Over the holiday weekend, floral industry companies came together with the Memorial Day Flowers Foundation to honor service members at more than 200 cemeteries and ceremonies across the country, including Arlingt
May 28, 2015
Prom’s not the only dance that can give florists a sales boost. Don’t forget about recital season!
May 28, 2015
SAF membership is good for your health — literally!