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July 15, 2015
“Prime Day” might not have the same ring as Black Friday or Cyber Monday, but if Amazon.com has anything to say about it, the new “holiday”— debuting today — could help wrangle more people into its loyalty program and increase future sales for the online behemoth.
July 15, 2015
Starting this month, a longtime practice employers have used to help reduce employees’ health care costs is no longer legal.
July 15, 2015
A website that will help guide industry members’ efforts to safeguard pollinators launched last week.
July 15, 2015
Lobster is expensive, yet many people indulge in this culinary luxury.
July 15, 2015
Teleflora is hard at work preparing for Make Someone Smile® Week, the company's annual benevolence program, which runs Sunday, July 19 through Saturday, July 25.
July 15, 2015
YouTube.com is more than a video conglomerate of goofy lip-synching routines, cute babies and animals, or celebrities’ foot-in-mouth gaffes.
July 15, 2015
Plan to host an open house, holiday program or other special floral event in the coming months?
July 10, 2015
Don’t let movie executives and actors be the only ones who benefit from packed theaters this summer. Looking for a marketing muse? Let this summer’s biggest flicks be your guide. “Tapping into the crazes of our media-obsessed, celebrity-drenched society lets you milk the...
July 10, 2015
So much shopping happens on an impulsive level. Whether we click on an ad or step in a store often has as much to do with clever signage and merchandising as it does with any "need." For most people, the first impression comes down to a company's logo.
July 8, 2015
Shop operations. Energy costs. Flower growing and shipping logistics. Care and handling. Environmental concerns. Floral design techniques. Deceptive advertising.