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2012 Premier Products Showcase

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PFCI

It's not always easy deciding what inventory will move customers. Making buying decisions is no sweat for SAF convention-goers. They arrive early and stay after to see new containers, tools and add-on extras when SAF's Professional Floral Communicators – International unveils fresh ideas for hard-good products during the Premier Product Showcase at the Annual SAF Convention. PFCI talks innovative strategies for using the new products in flower care, marketing, displays, add-on sales and event work.

Check out the products and companies featured at these SAF conventions:

Growers and Suppliers: Be Showcased

Get your products in the Premier Product Showcase at SAF Palm Beach 2012. Exhibitor Deadline: Aug. 1, 2012. For information, contact SAF's Jenny Scala at (800) 336-4743; pfci@safnow.org.

Wholesalers: Show Off the Goodies

Hosting a product showcase can strengthen relationships with retail customers, increase sales and establish your business as the go-to-place for new products, trends and solutions. Get started with PFCI. Review "Successful Events: A 12-Step Guide to Organizing Programs that Educate, Motivate and Captivate" and search for a PFCI speaker to lead the event.