Society of American Florists - Marketing Tips and Tools

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Marketing Tips and Tools

September 2, 2010

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Marketing Tips and Tools

Think of SAF as your marketing consultant or advertising agency. You'll save time and money, boost sales and enhance your image with these professional, ready-to-use, marketing tools.

Libraries of Free Tools

Ads & Handouts
Business Sales
Customizable Press Releases
Event Planning
Floral photography
Radio Commercial Scripts
Steps to Resolve Flower Bans
Sympathy Business
Talking Points
Valentine's Day Resource Center
Wedding Business

Specialty Programs

*New* 2010 Local Marketing Kit:
Increase Sales: Target Gen Y Brides
to Promote Your Wedding Business
and Gift Salest
Flower Factor
Holiday Acts of Flowers
Generations of Flowers Study Reveals
Opportunities to Sell More Flowers
to Key Age Groups
Send Your Customers a Message
on The Power of Giving Flowers
Increase Sales: How to Use New Harvard Research
and PR to Sell More Flowers and Plants
F lower Fundamentals
& the Hip Giver's Guide
Create Customer Loyalty
and Generate Referrals
Flower Therapy
Wedding Business
Sympathy Business
Business Sales
Consumer Lifestyle Trends

Working with the Media

Customizable Press Releases
Be an Effective Spokesperson
How To Do Right By the Media... So They'll Do Right By You
Interview Like a Pro
Interviewing Do's and Don'ts
Protecting Yourself and Your Business In A Crisis
Be an Effective Crisis Spokesperson
Valentine's Day: Handling the Media

The Marketing Mix

My Marketing Plan
Direct Mail
Event Planning
Internet
Outdoor Advertising
Print Advertising
Promotions
Public Relations
Radio Advertising Commercial Scripts
Yellow Pages Advertising

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©2008 The Society of American Florists
Society of American Florists, 1601 Duke Street Alexandria, VA 22314
Phone: (703) 836-8700 Fax: (703) 836-8705 info@safnow.org