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Customizable Press Releases

Hometown newspaper and magazine editors and local TV and radio news producers thrive on turning national news items into community stories. Capitalize on SAF’s consumer research and public relations programs to generate positive local news coverage for your shop. Below are press releases on SAF’s programs. Customize the press releases with your shop’s information, and send them to your local news outlets. You’ll establish yourself as the local expert on flowers, and you’ll benefit from publicity.

Health Benefits & Research

Emotional Impact of Flowers Study

Flowers & Seniors Study

Home Ecology of Flowers Study

Impact of Flowers & Plants on Workplace Productivity Study

Employee Commitment & Productivity Study

Power of Giving Flowers Study


Home Decorating

Home Ecology

Organize & Beautify

Vitamin F

Flower Gift-Giving Tips

Flower Fundamentals

Flower Therapy

Romance in America



Women's Day

Administrative Professionals Week

Mother’s Day






Use the information on www.aboutflowers.com for publications, press releases and Web sites. SAF just asks that you attribute the information to the Society of American Florists and www.aboutflowers.com. Download high-resolution images from www.aboutflowers.com/pix for use in print materials.