Hometown newspaper and magazine editors and local TV and radio news producers thrive on turning national news items into community stories. Capitalize on SAF’s consumer research and public relations programs to generate positive local news coverage for your shop. Below are press releases on SAF’s programs. Customize the press releases with your shop’s information, and send them to your local news outlets. You’ll establish yourself as the local expert on flowers, and you’ll benefit from publicity.
Health Benefits & Research
Emotional Impact of Flowers Study
Flowers & Seniors Study
Home Ecology of Flowers Study
Impact of Flowers & Plants on Workplace Productivity Study
Employee Commitment & Productivity Study
Power of Giving Flowers Study
Organize & Beautify
Flower Gift-Giving Tips
Romance in America
Administrative Professionals Week
Use the information on www.aboutflowers.com for publications, press releases and Web sites. SAF just asks that you attribute the information to the Society of American Florists and www.aboutflowers.com. Download high-resolution images from www.aboutflowers.com/pix for use in print materials.